B R I G H T   I N D I A   T E C H

Video Analytics


See Beyond Surveillance.

Our intelligent video analytics solutions transform ordinary CCTV systems into proactive data tools. By combining motion detection, zone tracking, and real-time alerts, we help businesses gain insights, enhance security, and automate operations — all through their existing video infrastructure.

ElipseLine
Team

Introduction

What is Video Analytics?

Video analytics is the use of AI and computer vision to automatically analyze video footage for insights like motion detection, object tracking, people counting, facial recognition, and behavior analysis—helping improve security, operations, and decision-making.

Key Benefits

01.

Real-Time Alerts

Instantly notifies security or operations teams of unusual activities like intrusions, loitering, or restricted access violations.

02.

Improved Security

Enhances surveillance by detecting threats faster than human monitoring and reducing human error.

03.

People Counting

Tracks the number of individuals in specific zones—ideal for retail, events, and factories to monitor occupancy.

04.

Operational Efficiency

Analyzes workflows, identifies bottlenecks, and helps optimize staff allocation and resource usage.

05.

Cost Savings

Reduces the need for constant human supervision, lowering labor costs and increasing monitoring coverage.

06.

Data-Driven Decisions

Provides actionable insights using video data, helping businesses make informed strategic and operational decisions.

Our Approach

How a Video Analytics System Works

Smart Video Capture

01.Video Capture

Camera records footage from the environment in real-time.

Smart Video Capture

02.Data Input & Preprocessing

The video feed is sent to a server or edge device where it's cleaned and prepared for analysis.

Smart Video Capture

03.Object Detection & Tracking

AI algorithms identify and follow objects like people, vehicles, or items across frames.

Smart Video Capture

04.Event Recognition

The system detects specific actions or anomalies such as intrusion, crowding, or loitering.

Smart Video Capture

05.Alerts & Notifications

When predefined rules are triggered, the system sends real-time alerts to operators or devices.

Smart Video Capture

06.Reporting & Insights

It logs events, generates visual reports, and offers insights for security, safety, and operational improvements.

Applications

Our Video Analytics Solutions can be applied in schools, colleges, retail, factories, and public spaces to detect events, monitor behavior, and generate real-time insights using AI-powered surveillance for enhanced security and operational efficiency.

Smart Surveillance

Smart surveillance powered by video analytics automatically detects potential threats such as unauthorized access, suspicious loitering, perimeter breaches, or left objects. It ensures real-time alerts, reduces manual monitoring, and enhances overall security response.

Public Transport

Retail Footfall Analysis

Video analytics helps retailers track customer movement, count footfall, and analyze dwell time in specific areas. This data enables businesses to identify peak shopping hours, optimize store layouts, and refine marketing and staffing strategies to increase conversions and revenue.

Public Transport

Traffic Monitoring

Advanced traffic video analytics monitor vehicle flow, detect congestion, count vehicles, and capture violations like speeding or red-light jumping. These insights help city planners manage road usage more effectively, enhance urban mobility, and improve public safety measures.

Public Transport

Frequently Asked Questions

Video analytics uses AI to analyze surveillance footage in real time, helping improve security, monitor operations, and gain actionable insights.

Yes, our video analytics solution is compatible with most IP and analog camera systems using NVR/DVR integrations or cloud-based setups.

Absolutely. All video data and analytics are encrypted, with secure storage options available on-premise or in the cloud.

You can set up alerts for intrusions, people counting thresholds, loitering, restricted area breaches, and more delivered via SMS, email, or dashboard.

Basic functions can run offline on edge devices, but an internet connection is needed for cloud access, remote monitoring, and real-time alerts.

Want to collaborate?
Talk to Our Experts Now